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PowerMarketing
Program
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| Grow your business
by expanding into the K-12 education market in the United States. PowerMarketing
is a branch of Ventura Educational Systems that clearly is the right choice
to help you accelerate sales growth in this strategic market. PowerMarketing
is a unique way to generate new revenue without exhausting your internal
resources and to help prepare your organization to meet your projected revenue
achievement for 2003 and beyond. Through the completion of any or all of
tasks outlined below you will be prepared to execute a multi-dimensional
sales and marketing strategy aimed at achieving explosive sales growth.
Choose one or choose them all! Contact us today to put our PowerMarketing
program to work for you! |
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| RECOMMENDED
SOLUTIONS: |
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| Catalog
Advertisements / Conference Buyers Guide |
| This plan offers a
way for your company to feature your product to dedicated educators at national,
regional, and local conferences. The distribution plan for Venturas
Educational Technology Catalog / Conference Buyers Guide includes
a projected 20,000 attendees at our series of conferences. |
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Mechanicals
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Non-Bleed
Only
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Rates
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Full
Page
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7
in. x 9 in
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$1,000
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1/2
Page Horizontal
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7
in. x 4 1/3 in.
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$500
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1/2
Page Vertical
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3
1/3 in. x 9 in.
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$500
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If you choose to submit
your own ad, it is recommended you use the above mechanical specifications,
or it will be necessary to edit your ad at a rate of $65/hr. We reserve
the right to edit ads that do not conform to listed mechanical specifications
or for ads whose content is deemed inappropriate.
Preferred Placement:
Positioning of advertisements is at the discretion of Ventura Educational
Systems. Requests for specific position are considered as space permits;
however, Ventura Educational Systems cannot guarantee the placement of
any ad in any particular location. [top]
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| Direct
Mail |
| We do a significant
amount of direct mail using our list of customers who have purchased directly
from us over the past 20 years. Direct mail to schools serves two purposes:
it generates spontaneous orders and helps to create another positive impression
of your product and your company. We will include any one piece of your
marketing material in one of our monthly mailings that reach approximately
1,000 new prospects per mailing. [top] |
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Price
Per Mailing
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Rate:
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$750
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| Trade
Shows and Educational Conferences |
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Trade Shows and Educational
Conferences and provide an excellent opportunity to show your products
to key decision makers at the school district and building level. There
is no better way to get the "word of mouth" marketing started
for you than when someone sees a personal demonstration at one of these
meetings. Our goal at these shows is two-fold: to sell as much product
on the spot as we can; and to generate future leads that we will actively
pursue and close as quickly as possible.
Currently we have
targeted four upcoming conferences. The cost for representation at all
four shows is much less than what it would cost if you were to purchase
the space on your own. Plus, included in this fee is the added benefit
of using experts at Ventura Educational Systems to represent you at these
important conferences. Listed below is a list of the tradeshows that we
plan to attend during the 2003 calendar year. It would be in your best
interest to consider signing up for all four. That way, you can get the
continuity of year long exposure and that all so important face-to-face
sales environment.[top]
Click here
to view our booth plan for next conference.
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| Event |
Location
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Dates
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Attendence
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Space
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| NECC |
Portland,
OR
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June
30-July 2
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12,500
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6'
table
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| NSBA
Tech & Learning |
Dallas,
TX
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Nov.
13-15
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7,500
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6'
table
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| CUE
Northern California |
Santa
Clara, CA
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Oct.
24-25
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3,000
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6'
table
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| California
Math Council |
Palm
Springs
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Nov.
7-9
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3,000
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6'
table
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Participation
Cost for All Events Listed
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Rate:
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$9,500
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| Web-Based
Sales & Marketing |
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Ventura Educational
Systems has a talented staff of web developers that are ready to put their
expertise to work for you. Our PowerMarketing Website Development Team
can build everything from a web ad featuring a single product to an entire
education specific website exclusively for you. This site can be an extension
of our own or an innovative new approach to this complex market. For an
example of what we can do for you, visit our website at: http://www.venturaes.com/microtech/index.html.
Please note that we provide a secure sales function via our companyís
store. Any of the products you want us to represent will be provided this
important service and the entire back-end infrastructure (see
Distribution) is done for you!
Web Ad Product
Feature - Includes: Box Shot, Descriptive Paragraph, Key Features
table, Academic Pricing Details and Link to Ventura's Online Store for
Sales Function. [top]
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Participation
Cost per Product
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Web
Ad Annual Rate:
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$100
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| Complete Educational
Website - Includes: Domain Name Registration, 1 Year of Hosting 100MB
of Server Space, 100Mb's Disk Space, 1.5Gb's Monthly Transfer, Domain Name
Hosting, 20 e-mailboxes, 20 e-mail lists, Website Statistics Server, CGI,
PERL, ASP Interpreters, Certificate Server Administration, Secure Socket
Layer, Credit Card Processing, School Purchase Orders and Billing, Order
Fulfillment through Ventura Educational Systems. [top] |
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Website
Annual Price
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Rate
for Up To 10 Pages
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$4,500
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| Strategic
Focus Planning |
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A recent addition
to our PowerMarketing program is the availability of K-12 sales
experts that can prepare a detailed plan for you to identify the
appropriate strategic focus for each product you want to sell into
the K-12 education market.
The plan will
align your product marketing strategy to the needs of teachers and
administrators, making sure that every effort you make to sell to
schools is clearly communicated to meet a specific need. As an added
bonus, we will also identify any other potential channels for revenue,
i.e. book/software clubs, OEM partners etc. and provide you with
the appropriate contact at each prospect to get you pointed in the
right direction. [top]
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Price
Per Plan
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Rate:
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$2,000
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| Direct
Sales to Schools |
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There are over
87,000 K-12 public school accounts in the United States. How do
you reach that many prospects? What's the most cost effective way
to rule out those that can not purchase your product?
The answer is
simple - develop a strong outbound/inbound telephone sales organization.
Our PowerMarketing program can customize a direct telesales sales
strategy that will work for you and weíll integrate this
strategy with your existing sales or customer service infrastructure.
[top]
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Price
Per Plan
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Rate:
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Contact
Us for Details
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| Distribution |
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Dozens of companies
have grown to rely on Ventura Educational Systems as a value added reseller
for their products and services. One of the main reasons is the reliable
and friendly service our customers receive when they call. As a full-service
distribution point, Ventura Educational Systems will provide the following
services for you.
We accept school purchase
orders from any reseller, university, government or K-12 instititution!
Our online store is secure and easy to use. An adequate inventory of your
product is always on hand or just a day away from delivery. We can ship
to the intercontinental United States or internationally.
Please contact us
today and see what the Ventura Educational Systems PowerMarketing team
can do for you! [top]
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PowerMarketing
Program
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